Ratings alone matter, not good or bad content – Sandiip Sikcand

Well-known TV producer Sandiip Sikcand has lashed out at some Instagram fans of his Star Plus show, Mehndi Hai Rachne Waali.’

Constant stan questioning the current track and their wanting more scenes with particular characters( Mandar, Hemant and Raghvi) did not go well with Sandiip, who has been around the TV scene for many years in different capacities. ( actor, channel honcho, writer and now producer)

Giving his baiters a real earful, Sandiip in below provided post told some fans where to get off. He believes that no one cares a fig about online trends. Going a step ahead, Sandiip also called those who make such social media trends fools.

Here Sandiip makes a telling statement that at the end of the day, ratings alone matter. Whether a show is good or bad is secondary, and that perception also changes with the numbers.

Interestingly though, some might even question the efficacy of Mehendi ratings as well. This show starring Sai Ketan Rao and Shivangi Khedkar, has been popular among the OTT crowd but has not impressed the numbers game( Average 1 TVR). Yet 6.30 pm is a challenging non-traditional slot, so ideally, we should not judge it with primetime yardsticks.

Before Mehndi, Sandiip had made Kahan Hum Kahan Tum( Karan V Grover and Dipika Kakar ), which after claiming to be different, too went down the regular saas route due to rating pressures ( bold print is writer’s take)

In the end, Sandiip asked fans not to tag him in what he called, nonsense matters.

Unsurprisingly fans are lived at this curt reply. See one such response.

here is the screenshot of combative Sandiip taking on his batters and giving it back with elan. [Written By- Anil Merani]