Will Gen Z crowd warmup to Housefull 5 which boasts of middle- age stars

By Anil Merani: The absence of younger stars in Housefull 5, featuring middle-aged actors like Akshay Kumar (57) and Sanjay Dutt (65) in leading roles, presents both risks and opportunities, depending on the film’s target audience and execution. Here’s an analysis based on available information and industry trends:

Potential Risks

Audience Disconnect: 

Younger audiences, particularly Gen Z and younger millennials, tend to prefer films with relatable stars closer to their age, such as Ranveer Singh, Varun Dhawan, or newer actors like Ananya Panday. The Housefull franchise thrives on slapstick humor and mass appeal, but without younger stars, it might struggle to connect with this demographic, which represents a significant portion of Bollywood’s theatrical audience. A post on X criticized the older cast’s “chichhora panti” (juvenile antics) as less appealing and highlighted their visible aging, suggesting that it doesn’t suit the franchise’s chaotic comedy style.

Perception of Staleness: 

The Housefull series has relied on Akshay Kumar and Riteish Deshmukh throughout all installments, with Abhishek Bachchan returning from Housefull 3. While their star power is undeniable, the absence of fresh, younger faces might make the film feel repetitive or outdated. This concern is heightened by the underperformance of Akshay Kumar’s recent films, such as Selfiee and Bade Miyan Chote Miyan, leading critics and audiences to perceive the film as relying too heavily on nostalgia rather than innovation.

Physical Comedy Demands: 

The franchise is known for high-energy, physical comedy, which may seem less convincing with an older cast. The post on X specifically noted that scenes requiring exaggerated expressions and antics showcase the actors’ age, potentially making the comedy feel forced or out of place. This could alienate viewers who expect the vibrant, youthful energy of earlier installments.

Market Trends: 

Bollywood’s comedy genre is evolving, with audiences increasingly favoring content-driven films or those featuring newer stars who bring fresh energy. The lack of younger actors could limit the film’s ability to compete with other 2025 releases featuring trending stars or more contemporary narratives. The high budget of ₹375 crore amplifies this risk, as the film needs broad appeal to recover its costs. The budget may also influence the producers’ casting choices regarding which actors can attract the widest audience.

 Potential Opportunities

Nostalgia and Established Fanbase: 

Akshay Kumar and Sanjay Dutt, known for their hits from the 90s and 2000s, have a loyal fanbase that could bring a wave of nostalgia to Housefull 5. The franchise’s track record—grossing over ₹800 crore worldwide—indicates a built-in audience that may still turn out for familiar faces. The star-studded ensemble, which includes veterans like Nana Patekar, Jackie Shroff, and Johnny Lever, could enhance this nostalgic appeal, particularly for fans of the franchise’s signature chaos.

Ensemble Cast Dynamics: 

Housefull 5 features a massive cast of 19 actors, including Jacqueline Fernandez, Sonam Bajwa, and Nargis Fakhri. While these actresses are not teenagers, they are relatively younger (in their 30s and early 40s). This mix could balance the film’s appeal, with the younger actresses and supporting actors like Fardeen Khan and Dino Morea adding glamour and energy to complement the leads, ensuring a diverse and engaging viewing experience.

Unique Narrative Approach: 

The film introduces a whodunit murder mystery with multiple endings, a novel concept for Indian cinema. This creative choice might overshadow concerns about the cast’s age, shifting the focus to suspense and comedy rather than the demographics of the actors. If executed well, this could attract audiences regardless of the cast’s age profile, intriguing them with a unique and engaging narrative.

Proven Franchise Formula: 

The Housefull series has historically succeeded despite mixed critical receptions, relying on its over-the-top humor and star power. The presence of Akshay Kumar, known for his comedic timing, along with Sanjay Dutt as a police officer, could maintain the franchise’s core appeal without needing younger stars to carry the film.

Mitigating Factors

Casting Choices:  

While the leads are middle-aged, the ensemble includes younger actresses like Sonam Bajwa and Soundarya Sharma, who could draw interest from a broader demographic. However, the absence of younger male leads (e.g., John Abraham, who declined the role) might limit the film’s ability to attract fans of newer male stars.

Marketing and Execution: 

The film’s success will largely rely on its ability to market the murder mystery angle and deliver fresh humor. The trailer has generated buzz for its “vintage Akshay Kumar” comedy, suggesting that strong execution could mitigate concerns related to age. The film’s marketing strategy and the quality of its execution could significantly impact its success, influencing audience perception and anticipation and potentially offsetting worries about the cast’s age.